Tuesday, December 13, 2011

Hair Myths

For years all sorts of hair myths have been making their away around the world's households. There are as many myths about hair as there are hair styles. Here are the scientific FACTS about the top 10 hair myths: 

1.      Cutting your hair makes it grow faster.
The hairs growth rate will very for each individual, growing from a half to one inch per month. Cutting your hair will only make it shorter but it will keep it healthy looking. However the hair's grow rate often slows with age, mostly through the crown.
2.     Split Ends can be totally repaired to look like it never happened.
Damaged hair cannot be totally repaired to look like new, (only temporarily patched up) and should be cut off or it will continue to fray. Having your hair cut, shaped or trimmed on a regular bases (4-8 weeks) is the best damaged hair conditioning treatment and the secret to healthy looking well groomed hair.

3.      Brushing your hair is bad for it.
Brushing hair incorrectly can damage the hair. However, brushing the hair daily with a simulated or natural boar bristle brush keeps it healthy and well groomed. Brushing your hair helps regulate its natural shedding process, stimulates oil and blood circulation, remove’s tangles, cleans the scalp and polishes the hair. It’s best to brush the hair from the scalp to ends every morning, evening and always before shampooing it.

4.      Wearing tight hats cause baldness.
This one probably started in the military where young men entering the service were required to wear hats and soon showed signs of going bald, or at least hair thinning. This is due to coincidental timing as young men enter the military at the age that male pattern hair loss begins for many.  Ventilated caps are best as the scalp needs oxygen for growth.

5.      All your hair can turn gray or white over night.
This was born in dime store novels. Hair receives its color genetically and can only turn gray or white over time. Actually the hair doesn't turn white in as much as the hair follicle stops producing it natural pigment (color). However, extreme illness or sudden shock can cause the hair to begin to grow in white "but not" over night, or even a wild weekend.
6.      Pluck one gray hair and two grow back.
If this were true I would be pulling my hair out by the fist full. However plucking hair incorrectly can damage the follicle and cause it to grow out in an odd shape or direction. 

7.      Baldness is inherited from the mother’s side of the family.
This is more Hair Voodoo. Male and female pattern hair loss can be inherited from either side of the family and may or may not skip many generations. Male pattern hair loss usually begins at age 17 to 20 and female patter hair loss between ages 45 and 55.
8.      Dandruff is caused by dry scalp.
Dandruff and dry scalp are two entirely different things. A good shampoo and conditioner will take care of the dry scalp, which is 'flaking'. Dandruff shampoos are entirely unnecessary and inadvisable for dry scalp. Dandruff is a health issue and requires medical attention and prescribed medicated treatments. The 'flakes' are actually oily, not dry and scalps can me itchy. Very few people have actual dandruff and you would know it if you did. And Dandruff is not contagious. On the other hand, there are plenty of nasty things you can get from using someones comb or brush, so be careful. Keeping your personal grooming tools clean is a must.

9.  Cutting your hair during a full moon makes it grow faster.
OK I know the moon regulates the oceans tides and many people think it effects the growth of their hair. I am not even going to dignify this one with an explanation. But if you buy into this type of earth muffin drivel, by all means, book a standing appointment on your hairdresser's full moon calendar.

10.       Washing hair everyday is damaging.
At one time not so long ago this was true. However with recent advancements in cosmetic chemistry it’s not only safe to cleanse the hair, scalp and body frequently (even daily) but is also considered hygienically healthy. Shampooing frequently not only improves the hair’s appearance but also removes waxy (sebum) and sweat form the scalp, along with hair mites and styling aids that cause pore blockage and unwanted odor. Thereby allowing the scalp to breathe and promote normal healthy hair growth.

Thursday, December 8, 2011

Ageless Hair

With the first wave of baby boomers turning 65, maintaining an active lifestyle is high on their priority list—as is maintaining a more youthful appearance. A recent report projects the anti-aging products market to reach $291 billion worldwide by 2015. Moreover, this market may be more recession-proof than others, as this population continues to seek the fountain of youth and shows no sign of abatement. There’s no better time than now to capitalize on this trend and provide them with care –free hair styles and targeted hair care products solutions specific to their needs. 

According to the results of a recent poll one-third of baby boomers report they regularly color their hair to cover up the gray. However, gray or white color is only one sign of aging hair; other signs include a change in surface texture, diminished density, dullness, increased dryness due to lack of sebum and breakage. Some of these changes are due to the environment—years of coloring, blow-drying, straightening, ironing and in correct brushing take their toll—while other effects are simply due to the physiological changes of getting older. These aging transformations occur gradually over time:

  • 20s: Hair is at the peek of thickness and strength, with ample sebum and shine.
  • 30s: The external damage incurred during one's 20s becomes visible, and s slight decline in sebum can cause hair to lose its natural luster.
  • 40s: The diameter of the hair shaft begins to shrink, leading hair to become thinner and more fragile; a decline in melanin levels can begin to lead to gray hair.
  • 50's: Most men and women are 50% gray by the age of fifty due to a steep decline in melanin; follicles continue to shrink and leave hair thinner and the hair often changes its natural characteristics _ becoming straighter, curly or wavy.
  • Nearly 40% of both men and women will have experienced some degree of hair loss by age sixty, mostly around the hairline and crown; hair often appears thin and lackluster.

Clearly there is a need for Anti-aging hair care products that leave hair shiny to make up for the loss in natural sebum—but without a greasy look. Because hair becomes thinner, more brittle and less glossy with age, products that create volume, strengthen and provide shine are essential. It’s a tall order but with today’s advancement in cosmetic formulations and refined ingredients it can be broken down into four key segments. 

1.      Anti-aging shampoo and conditioner for example must be gentle and provide excellent cleansing and conditioning benefits, moisturize the hair as it cleans, and leave the hair feeling soft, smooth and free from buildup. The hair must also be strengthened from the inside out. 

2.      Because healthy hair starts with a healthy scalp, deep conditioners not only treat and condition hair—they start with the scalp as well. There are available ingredients with compositions very similar to the natural carbohydrate fraction found in the stratum corneum of human skin; as a result, they are highly substantive to the skin and bind moisture like a water magnet. This soothes and hydrates an irritated scalp. These can be added to hair masks also known as deep conditioners, provide intense, targeted moisture that restores hair’s natural shine and strengthen it against future breakage. By nourishing hair and scalp regularly—usually on a weekly basis—texture, body and manageability can improve greatly. 

3.      Replacing the outdated hair sprays with an effective soft-shine spray can pack a powerful punch—smoothing, holding and protecting hair will be the go-to styling product for ageless looking hair. However, it still must function like a great traditional hair spray, keeping styles in place without feeling sticky on hair. In fact, calling the product a “shine spray” rather than the outdated term hair spray may be to a brand’s benefit as well. Even if the two products work in a similar manner, today’s consumer wants something that sounds more youthful and trendy.

4.      Sun, wind and heat can take a major toll on hair in the course of a lifetime, causing it to become brittle and prone to split ends. A great leave-in treatment like a styling cream can help restore hair to its natural shine, moisture and body while smoothing and controlling unbecoming frizz.

Salon products designed for mature hair are on the way but can only mean success when they include the right product mix and the high quality ingredients. The boomers will quickly see through products that overpromise and underdeliver; as always, product effectiveness is key to a line that will keep mature consumers coming back for more. Ageless hair care products____ a trend to watch.

Friday, December 2, 2011

OFF BEAT / Tattooed Lips


With the advent of temporary tattoos, more people have access to this form of beauty expression with a less significant commitment, but many still seek traditional looks and body destinations. However, a new product introduction is giving temporary tattoos a new flair—Violent Lips Temporary Lip Tattoos. Available in designs including animal print, polka dot, fishnet stockings and more, they allow a distinctly eye-catching form of self-expression.

Unusual lip color products have long been a way to stand out, but Violent Lips is in a league by itself with unusual designs that are sure to produce a lot of double-takes from consumers. Estimates are that over one-third of Americans between the ages of 18 and 25 have at least one tattoo, which suggests that a sizeable number of consumers could be open to trying a product like this. People often choose to be tattooed to convey characteristics such as ruggedness, individuality and, possibly, a wild and dangerous side, and tattoos have been a beauty symbol in cultures across the world for thousands of years. Although subject to their own design trends and placement fads (tribal arm band or Chinese symbol on the lower back, anyone?), those who get them often insist they are form of expression and personalization they feel they can’t get through any other means of self expression.


For the fashionista’s you can now turn your pout into Polka Dot, Leopard or Fishnet prints that last through the night with Violent Lips. A fashionable line of Temporary Lip Tattoo Applique. The ultimate form of self-expression, the Violent Lips Collection offers a statement-making line of Lip patterns that range from bold animal prints and fun polka dots, to sexy fishnets. This innovative line of Temporary Lip Appliqués will keep the print and color on your lips for 4 to 8 hours. Vitamin enhanced with a smooth feel and glossy finish, the appliqués are easy to apply to lips of all sizes. Violent Lips was created by entertainment industry veteran Jeff Haddad and his daughters Isabella and Sophia. Violent Lips is a line of natural and vitamin enhanced temporary lip tattoos that stay put from the stage to the after-party. These FDA approved, vegan lip tattoos, are tested on supermodels, not animals and made in America. One pack of Violent Lips contains 3 applications. Follow the instructions on the back of each application or watch our online tutorials to help apply the product. The appliqué itself is applied and sealed using water much like a temporary tattoo. The patent pending appliqué removes easily with mineral or baby oil and a textured wipe. A trend to watch !!!